Mix-d: (pronounced mixed)
Come join us and help to build a brand we can all be proud too support.
”We are creating a new way of buying products associated with identity”
The mixed target audience group is in rapid growth, and yet they have limited visibility on our haircare shelves. Our aim is to ensure mixed-race lifestyles and identities are visible in future markets.
Only Mix-d: Hair has been directly co-created by the target group alongside industry experts.
Ours products have been rigorously tested across the mixed-race population. Research and advice has been fed back into the development process.